Our Approach
Full of flavor, free of harm
Meet Dawn, one of the liveliest pigs you'll ever meet.
Dawn is happily roaming free.
We took a small, harmless sample from Dawn.
We place the sample in a cultivator which mimics the conditions of Dawn’s body.
We add the plant-based nutrients Dawn loves: sugars, proteins, vitamins, and more.
Then, we get out of nature's way and let it work its magic.
The sample is fattened in the cultivator, just like Dawn when she’s well-fed.
After just two weeks, it’s time to combine our harvest with plant protein to create Mission Barns meat.
The same meat we've always known and loved, made better, crafted with care.
In the meantime, Dawn continues to roam free.
The same process works for Dawn’s animal friends — cows, chickens, and ducks.
Dawn's Story
Meet Dawn, a spirited Yorkshire pig who played a small but mighty role in shaping the future of food.
After contributing a small sample of fat for our cultivated pork production, Dawn was transitioned from the traditional farming system and now lives a joyful life at Sweet Farm, a climate sanctuary in upstate New York dedicated to tackling the impacts of factory farming.
Today, she enjoys sunny pastures, belly rubs, and plenty of love, reminding us that innovation can go hand in hoof with compassion.
Nate Salpeter, co-founder of Sweet Farm, hanging next to Dawn.
